{"id":6632,"date":"2016-02-13T16:25:23","date_gmt":"2016-02-13T15:25:23","guid":{"rendered":"http:\/\/www.grandesterresbio.com\/?p=6632"},"modified":"2016-02-13T16:25:23","modified_gmt":"2016-02-13T15:25:23","slug":"devient-on-obese-a-cause-de-la-pub","status":"publish","type":"post","link":"https:\/\/claire-jannot.com\/?p=6632","title":{"rendered":"Devient-on ob\u00e8se \u00e0 cause de la pub ?"},"content":{"rendered":"

Apr\u00e8s une vaste m\u00e9ta-\u00e9tude (c\u2019est-\u00e0-dire l\u2019analyse d\u2019un certain nombre de publications scientifiques), des chercheurs concluent que les publicit\u00e9s pour les produits alimentaires conduisent \u00e0 une prise de poids \u00e0 l\u2019\u00e9chelle de la population.<\/h2>\n
\"438px-Cocacola-5cents-1900_edit1\"<\/a>

Publicit\u00e9 vers 1900 ( USA)<\/p><\/div>\n

Des chercheurs de l\u2019universit\u00e9 de Yale aux \u00c9tats-Unis ont analys\u00e9 45 \u00e9tudes et 69 statistiques concernant 3.292 participants au total.<\/strong> Ils sont parvenus \u00e0 la conclusion que l\u2019exposition aux sollicitations alimentaires,<\/strong> comme celle des publicit\u00e9s, augmentait la consommation et la prise de poids chez un grand nombre d\u2019individus de tous \u00e2ges, au r\u00e9gime ou non, minces ou en surpoids. L\u2019\u00e9quipe a aussi d\u00e9couvert que les stimulations<\/strong><\/span>\u00a0<\/span><\/strong>visuelles, notamment les publicit\u00e9s t\u00e9l\u00e9vis\u00e9es<\/strong>, avaient un effet encore plus important que les stimulations olfactives. Leurs effets \u00e9taient proches de l\u2019exposition \u00e0 de v\u00e9ritables aliments.<\/strong><\/span><\/p>\n

Hedy Kober, coauteur de l\u2019\u00e9tude, met \u00e0 l\u2019amende les publicit\u00e9s ciblant les enfants, qui contribuent \u00e0 la prise de poids chez les plus jeunes.<\/span>\u00a0<\/span>\u00ab Les preuves sont ind\u00e9niables<\/span><\/em>, explique la scientifique,<\/span>\u00a0<\/span>et si les pubs alimentaires sont aussi puissantes, voulons-nous vraiment qu\u2019elles soient diffus\u00e9es le dimanche matin pendant les \u00e9missions<\/span><\/em>\u00a0<\/i><\/span>de dessins anim\u00e9s? \u00bb<\/span><\/em><\/strong>. Ces r\u00e9sultats sont parus dans la revue <\/span>Obesity Rewiews<\/i><\/span><\/strong><\/span><\/p>\n

Le d\u00e9bat sur ces questions est \u00e0 l\u2019ordre du jour depuis de nombreuses ann\u00e9es. Certaines \u00e9tudes pr\u00e9c\u00e9dentes ont montr\u00e9 un effet mineur de ces sollicitations sur les enfants, mais d\u2019autres pointent un impact significatif. C\u2019\u00e9tait le cas, en 2015, d\u2019une \u00e9tude men\u00e9e aux \u00c9tats-Unis et focalis\u00e9e sur les fast-foods.<\/strong> En 2014, une \u00e9quipe su\u00e9doise avait interrog\u00e9 1.700 parents d\u2019enfants (de 2 \u00e0 4 ans) su\u00e9dois sur leur consommation de sodas et leurs habitudes t\u00e9l\u00e9visuelles. Elle concluait que chaque heure pass\u00e9e devant la \u00abpetite lucarne\u00bb<\/strong><\/span>\u00a0<\/span><\/strong>faisait augmenter de 50 % la probabilit\u00e9 que les petits consomment ces boissons sucr\u00e9es.<\/strong> L\u2019\u00e9tude montrait \u00e9galement que si les parents r\u00e9duisaient l\u2019exposition \u00e0 la t\u00e9l\u00e9vision de leurs enfants, la quantit\u00e9 de soda consomm\u00e9e diminuait.<\/span><\/p>\n

Source :\u00a0Le 18\/01\/2016\u2013\u00a0Relaxnews- Futura-sciences<\/h6>\n
Cr\u00e9dit photo :\u00a0By Artist not credited. \u00a0derivative work (restoration): Victorrocha (talk) Cocacola-5cents-1900.jpg: ‘ [Public domain], via Wikimedia Commons<\/h6>\n

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Apr\u00e8s une vaste m\u00e9ta-\u00e9tude (c\u2019est-\u00e0-dire l\u2019analyse d\u2019un certain nombre de publications scientifiques), des chercheurs concluent que les publicit\u00e9s pour les produits alimentaires conduisent \u00e0 une prise de poids \u00e0 l\u2019\u00e9chelle de la population. Des chercheurs de l\u2019universit\u00e9 de Yale aux … Continuer la lecture →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1,47],"tags":[58,3,10],"class_list":["post-6632","post","type-post","status-publish","format-standard","hentry","category-alimentation","category-societe","tag-alimentation-2","tag-consommation","tag-sante"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p5jjt5-1IY","_links":{"self":[{"href":"https:\/\/claire-jannot.com\/index.php?rest_route=\/wp\/v2\/posts\/6632","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/claire-jannot.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/claire-jannot.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/claire-jannot.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/claire-jannot.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=6632"}],"version-history":[{"count":2,"href":"https:\/\/claire-jannot.com\/index.php?rest_route=\/wp\/v2\/posts\/6632\/revisions"}],"predecessor-version":[{"id":6635,"href":"https:\/\/claire-jannot.com\/index.php?rest_route=\/wp\/v2\/posts\/6632\/revisions\/6635"}],"wp:attachment":[{"href":"https:\/\/claire-jannot.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=6632"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/claire-jannot.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=6632"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/claire-jannot.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=6632"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}